footageMarketplace and imageMarketplace Capture the Big Apple
You know what they say - if you can make it in New York you can make it anywhere...this two-day event bringing together image and footage agencies with buyers of creative content went down exceptionally well.
The great Midtown Loft venue was filled with 400 visitors over the two days, meeting over 40 suppliers of content covering still images and footage. It has been a while since an event of this sort was available for the North American market, and the enthusiasm of participants was evident.
The seminars were packed, with many industry experts talking on a wide range of subjects, from rights and legal issues, to how to find the best material, to Vimeo’s Vision for the Future.
Many participants said that they liked the opportunity to meet existing and potential new clients face to face.
Tim Fortuna, Senior Media Acquisition Specialist at Watchtower Publications, said: "The business of stills and footage is always a personal one – it is essential to have face-to-face contact for good business relationships, and I was pleased to meet with various suppliers and renew my contacts with people from other agencies.” He added: “The seminars were great to have an understanding of where the industry is heading. I particularly liked the ones by Mariola C. Kalinska on Rights and Licensing; How to Knock the Ball out of the Park, was also very good." He took two junior colleagues along, and they found the breadth of information in the seminars tremendously valuable.
Morgan Schofield, Director of Footage and Photo Sales, was on the Global ImageWorks’ stand and found some useful leads for potential projects. "It is good to catch up with existing clients and show people our new collections, including our archive of still photos which not everybody knows about. The venue was very pretty and had a nice view from the Roof Terrace.”
Elizabeth Klinck, Archive Producer and Copyright Specialist, is a very experienced researcher who delivered a seminar drawing on her own expertise in copyright clearance and acted as a panellist/moderator on two others. She said: "The event was extremely productive, with a lot of top-drawer agencies present – it was well worth attending. The venue was good and access great." She liked the food and thought the socialising at the end of day at ACSIL’s Happy Hour on the roof terrace a wonderful end of great industry event.
Bobby Dicks, Senior Director of Sales & Licensing, found himself very busy on the CNN table, so didn’t have time for more than a glimpse of the seminars. He thought that the ACSIL networking party at the end was an excellent opportunity to circulate and talk with people. "I’m really looking forward to doing it again next year.” he said.
One issue beyond the control of all was the temperature hitting a high of 91°.
Bob Prior, organiser, says, "This event went extremely well, and our team put a lot of effort into making it a success. We were delighted with the feedback, which was really positive. We will be doing it again next year, although we are looking at Spring or Fall to avoid the sweltering weather."
Website: imageMarketplace footageMarketplace
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